Engine will bring together more than 1,000 game publishers and providers, with more than 250 new titles being created every week
Stake, the world’s largest online casino and sportsbook, has today announced that its Stake Engine platform will now be known as Engine, opening its technology and rapidly growing creator ecosystem to operators across the wider iGaming industry.
Engine was previously centred around publishing exclusive games content for Stake. However, this new evolution will now mean that content distributed via Engine will be available to operators across the entire industry, all via a single integration.
To date, games built on Engine have generated more than $23bn in total turnover from over 9.7 billion bets placed — figures now available to operators considering the platform. Engine already brings together more than 1,000 individual game creators ready to build, and more than 250 new titles being produced each week.
By opening that ecosystem to other betting and gaming operators, Engine is creating a new distribution model for casino content: developers and creators can build games through Engine, while Engine partners can access a fast-growing library of content.
Every game that will be distributed via the Engine platform will utilise provably fair mechanics, meaning that games can be independently verified – bringing transparency to an ever-growing catalogue of games.
The model runs on a single standardised contract for every operator and creator, with Engine handling settlement across all creators through one monthly invoice. Operators keep the substantial majority of revenue generated. This gives operators access to a new kind of content vertical — an open, growing pipeline of games from an expanding creator base, rather than a fixed catalogue.
Ed Craven, Co-Founder of Stake, commented: “Engine has already proved that a creator-led community can create some truly fantastic, quality games, at scale. But what initially started as a way of removing the barriers to entry to game development has now grown into a content development Engine with enormous potential. Our evolution into Engine marks a new chapter in that growth journey.
“We’re building on that solid foundation that we’ve created and taking the Engine model beyond Stake. We want creators to be able to build new and exciting games, and broaden that reach to audiences across the industry. And for operators, this means access to a wealth of new and exciting original content and tools that they can use to build creator ecosystems of their own.
“With 1,000 creators on board, and hundreds of games being added to the pipeline every week, we believe that this will fundamentally change how casino content is created and distributed going forward.”
Hayden Bruin, Head of Operations at Engine, added: “The goal has always been to make building and launching games dramatically easier for developers. Engine brings the entire process together in one place – from development and testing through to approval, deployment, distribution and monetisation.
“We’ve already shown that a developer can go from an idea to a live game in as little as 24 hours. Now, by opening Engine to operators, that same game can have the potential to reach audiences far beyond a single platform.
“That changes the opportunity for creators significantly. Developers can spend more time building great games and less time dealing with fragmented technology, integrations and operational complexity, while operators gain access to a much broader and faster-moving source of original content.”
Operators interested in joining the Engine network can apply for access at: https://integration.engine.io/