Playbook Football is now available to Aristocrat Interactive’s global operator network
Playbook Fusion has signed a distribution agreement with Aristocrat Interactive, the online real money gaming (RMG) division of Aristocrat, to make Playbook Football available to Aristocrat Interactive’s global operator partners via Aristocrat Interactive’s Fusion platform.
Playbook Football is a first-of-its-kind football strategy betting game that draws on the most compelling mechanics from both the gambling and video games industries. Players build and manage their own football team, compete in matches, earn in-game rewards and climb divisions across a season, all within a live betting environment. The game uniquely combines free-play and real money mechanics within a single ecosystem allowing new adopters to enjoy playing the game without the instant barrier of having to place bets but seamlessly offering a route to conversion.
Steve Rogers, Founder and CEO, Playbook Fusion, said: “Working with Aristocrat Interactive to distribute Playbook FootballÔ to its global partners is a key moment for Playbook Fusion and a genuine opportunity for operators across their network. Playbook Football is already delivering strong engagement and results across multiple markets, including the UK and North America, and we plan to continue this trajectory of success as we further extend our reach.
“For operators looking to differentiate their offering and drive deeper, more sustained player engagement, Playbook Football represents something the market hasn’t seen before. We look forward to delivering our unique content to new customers via this agreement with Aristocrat Interactive.”