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Michael Jordan, DraftKings and Sportradar discuss the future of sports at SBC Summit Lisbon

Michael Jordan, DraftKings CEO Jason Robins and Sportradar Founder and CEO Carsten Koerl explored the changing relationship between sports, technology, data, betting and fan engagement during a keynote on the first day of SBC Summit Lisbon. Hosted by broadcaster Kirsty Gallacher, the “Leadership in

September 30, 2026 2 min read
Michael Jordan, DraftKings CEO Jason Robins and Sportradar Founder and CEO Carsten Koerl explored the changing relationship between sports, technology, data, betting and fan engagement during a keynote on the first day of SBC Summit Lisbon. Hosted by broadcaster Kirsty Gallacher, the “Leadership in Sports Business” session brought together three figures from very different parts of the sports...
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