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BOYLE Sports turns to Hollywood for David Ginola campaign promoting new Squad Builder bet

BOYLE Sports has turned to Hollywood for the idea behind its latest TV commercial and creative campaign, and former French footballer David Ginola takes the lead role. Boldspace produced the spot, and Elliot Simpson directed it. The film opens with two football fans in conversation about Squad Buil

September 23, 2026 2 min read
BOYLE Sports has turned to Hollywood for the idea behind its latest TV commercial and creative campaign, and former French footballer David Ginola takes the lead role. Boldspace produced the spot, and Elliot Simpson directed it. The film opens with two football fans in conversation about Squad Builder, a new product from BOYLE Sports. However, Ginola interrupts them before the exchange gets far. Ginola...
news feedSports BettingDAVID GINOLACREATIVE CAMPAIGN