Independent study of more than 35,000 US consumers identifies BetMGM as the most trusted online casino brand in America
BetMGM has been voted the Most Trusted Online Casino Brand in America in the 2026 BrandSpark American Trust Study, presented in partnership with Newsweek.
“In an industry where fairness and security are top of mind for our players, trust is the foundation of everything we do,” said Adam Greenblatt, Chief Executive Officer, BetMGM. “This recognition reflects our commitment to the highest standards of the regulated market. From our industry-leading game portfolio and responsible gambling tools to the security and reliability of our platform, we’re committed to providing players with an exceptional online casino experience.”
The recognition is based on the 2026 BrandSpark American Trust Study, an independent survey of more than 35,000 US consumers that measures trust across hundreds of brands and categories. BetMGM was identified as a top trusted online casino brand by American consumers, reflecting the company’s continued focus on delivering a premium, reliable and secure online casino.
BrandSpark’s analysis found that trust in BetMGM reflects strong consumer perceptions of quality, reliability, dependable payouts, and overall platform credibility. The brand performed particularly well among higher-income and older demographics, underscoring its appeal to consumers who prioritize trust, security and confidence in their gaming platform.
The award further reinforces BetMGM’s position as one of the most recognized and trusted names in online gaming. In recent years, BetMGM has earned multiple Casino Operator of the Year awards from SBC, EGR and the American Gambling Awards.
BetMGM’s award-winning online casino is home to over 7,000 titles across North American markets and one of the largest state-by-state exclusive progressive jackpot networks. BetMGM’s jackpot network currently consists of over 25 games including popular titles such as MGM Grand Millions, Bison Fury and 15 Lanterns.